4 Surefire Strategies To Get Subscribers Opening Your Emails

Email marketing is nothing if not a challenge. From the time we launch our first blog, we are repeatedly told to make email collection a priority. In fact, top bloggers are quick to remind us that the money is in the list. So you do all the right things — from creating compelling lead magnets to integrating …

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4 Ways To Incorporate Periscope Into Your Marketing

As a business owner, you must stay exceptionally vigilant when it comes to identifying new ways to connect with your target market. Missing the boat on new avenues to communicate with your audience can be the difference between long-term success and certain death. Social media platforms have quickly developed into the most effective way to …

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How To Get Real Results From Your Influencer Outreach Efforts

Is “influencer marketing” all it’s cracked up to be, or is it just the latest marketing buzzword? If you’ve tried your hand at blogger outreach with minimal success, you might think it’s just not worth the effort. With the popularity of influencer marketing, it takes more than sending a generic email to get the attention …

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9 Powerful Collaboration And Communication Tools For Better Project Management

Project management got you down? Does it seem like your team is constantly lost? Do you feel like you’re running the Department of Redundancy Departments? Don’t worry, you’re not alone. Many startups and business owners need a bit of help keeping project management task and functions on track. Here are 9 powerful collaboration and communication …

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Keyword Research Tools: Top Alternatives To Google’s Keyword Planner

Note: This post was originally written in January 2014, Keri has since updated it to incorporate the best tools as of today. Despite “experts” ringing its death knell, SEO is still alive and kicking, and an important tool to have in your arsenal. Search engines should never be the primary target audience for your content, but …

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8 Powerful Tools To Track Your Search Engine Rankings Online

Do you know if your SEO efforts are really paying off? Researching keywords and optimizing your on and off-page ranking factors are only one piece of the SEO puzzle. If you’re serious about getting more search engine traffic, you need a reliable way to measure your results. Without knowing whether your work is paying off, …

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6 Quick Tips For More Magnetic & Engaging Content

Are your blog posts getting the clicks, likes, shares, and comments you want? …Or do you hear the crickets chirping after you hit “publish”? If you’re not getting the engagement you need from your audience, that doesn’t mean you’re a bad blogger. With millions of new blog posts being published every day, it just takes …

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The Definitive Guide To Understanding Link Building Psychology

For decades, bloggers, marketers, and SEOs have been focusing on link building from a technical perspective – they talk about numbers, domain authority, anchor text, relevancy and a ton of other vanity metrics. It’s easy to forget that your targets are real people on the other side of the screen; in fact, that’s why most …

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