Luca Yates

General Outreach Manager

Key Details

Experience

My SEO career began when I was 16. After leaving school, I started an apprenticeship with UK Linkology as an apprentice outreacher. From there my passion for link building and outreach grew more and more, picking up new skills and developing new processes along the way. In May 2021, I became the Outreach Manager at UKL. I now help the intricate wheels of the Linkology outreach keep turning, as well as constantly developing new ways we can secure links for our clients.

Top Tip

Key SEO metrics are important, like DA and traffic, but relevance wins all! Prioritise this when building links.