1.1 The Order constitutes an offer by you to purchase those services specified or referred to in it (the “Services”) in accordance with these Terms (which apply to the exclusion of any other terms that you seek to impose or incorporate, or which are implied by trade, custom, practice or course of dealing). The Order shall only be deemed to be accepted when we sign the Order, or if sooner when we start to provide the Services, at which point and on which date a contract between us and you for the delivery of the Services (the “Contract”) shall come into existence. The Contract, together with any documents expressly referred to in the Order, constitute the entire agreement between us and you acknowledge that you have not relied on any statement, promise or representation made or given by or on behalf of us which is not set out in the Contract.
1.2 We shall:
1.2.1 provide the Services in accordance with any agreed written specification in all material respects;
1.2.2 use reasonable endeavours to meet any performance dates but any such dates shall be estimates only;
1.2.3 have the right to make any changes to the Services which are necessary to comply with any applicable law or regulation, or which do not materially affect the nature or quality of the Services;
1.2.4 provide the Services using reasonable care and skill; and
1.2.5 use reasonable endeavours to ensure our availability during normal office hours.
1.2.6 guarantee to replace any link that has been removed by any party during the term of this contract and for a period not exceeding 6 months from date of completion of our Services.
1.3 You hereby accept and acknowledge that where the Services provide Domain Authority (DA) minimum levels, these will be agreed at the onset of the Contract. You also agree that we cannot guarantee results or performance for any particular keyword, phrase or search term or a client’s website traffic and that we cannot accept any liability whatsoever in respect thereof beyond our completion of such Services under this Contract. In particular but without prejudice to the generality of the foregoing, you acknowledge that we have no liability for any lack of performance caused (directly or indirectly) by the act or omission of a third party. UK Linkology accepts no liability for a client’s site being penalized or removed from any internet search engine or directory. You (the client) accept all potential risks associated with the services provided by UK Linkology.
1.5.1 shall ensure that the terms of the Order and any specification are complete and accurate;
1.5.2 shall co-operate with us in all matters relating to the Services;
1.5.3 shall provide us with such information, access and materials as we may reasonably require in order to supply the Services, and ensure that such information is accurate in all material respects;
1.5.4 warrant that you have the right, whether as owner or licensee, to permit us to use any materials provided by you to us in connection with the Services and hereby indemnify and undertake to keep us indemnified against all costs, losses, damages, expenses, liabilities or claims that we may suffer or incur and that arise out of or that are in way connected with our use of such materials in delivering the Services; and
1.5.5 approve all copy or advertising materials used in connection with the Services in a timely manner.
1.5 If our performance of any of our obligations under the Contract is prevented or delayed by any act or omission of yours or by your failure to perform any relevant obligation (“Your Default”):
1.6.1 we shall without limiting our other rights or remedies have the right to suspend performance of the Services until you remedy Your Default, and to rely on Your Default to relieve us from the performance of any of our obligations to the extent Your Default prevents or delays our performance of any of our obligations;
1.6.2 we shall not be liable for any costs or losses sustained or incurred by you arising directly or indirectly from our failure or delay to perform any of our obligations; and
1.6.3 you shall reimburse us on written demand for any costs or losses sustained or incurred by us arising directly or indirectly from Your Default.