The big metric mistake some rookies make

Have you heard the story ‘The Emperor’s New Clothes‘? Where the tailor convinced the Emperor that his outfit was amazing, but he was really naked?! 🙂 Well, there’s a link assessment method just like that; one that’s been hanging around since it was published on a well-known blog a few years ago. And it’s a […]

When not to be like James Bond when building links

There are times when it’s really not good to stand out in a crowd. Like when there’s a serious penalty to pay. The real smart spies blend in and do things nice and slowly. If you want to build links but avoid a nasty slap from Google, you need to do the same and think […]

How to assess sites using Moz DA and organic traffic properly

Moz da or organic traffic?

At UK Linkology we take a different approach to how we deliver our link building services. Recently, estimated organic website traffic is another metric that is being abused by link sellers. Probably because if a site has good traffic it equals a good link opportunity right? To be fair, it’s not a quantum leap to assume […]

6 Tools That Make Measuring SEO Success Easy

Gathering critical data is a pivotal piece of the puzzle when it comes to running an effective business. But one of the last and most important pieces to that puzzle is reporting. If you’re unable to clearly and effectively report on the data that you want your clients or your marketing team to take action […]

8 Proven Ways To Drive More Traffic To Your Website

Have you ever excitedly hit the “publish” button after spending hours writing quality content perfectly crafted for your audience, only to find that your contribution to your market’s knowledge base has gone completely unnoticed? It can be incredibly frustrating when you commit time and energy to developing interesting and actionable information that doesn’t get picked […]

How To Get Started With Periscope

Are you on Periscope yet? You should be! Periscope is a new live-feed video platform that allows you to interact directly with your viewers through real time broadcasts that open the avenue for two-way, authentic conversation. It can be a powerful marketing tool that validates your business and services by offering a trusted human connection […]

Hootsuite Vs Buffer – The Heavyweight Social Media Showdown

Note: This post was originally published on 20th June 2014 and has been updated multiple times to take into account the latest features for both Hootsuite and Buffer, the latest update being 12th July 2016. Yes we are a link building agency offering link building services but Social media has become a big part of almost […]