Is “influencer marketing” all it’s cracked up to be, or is it just the latest marketing buzzword? If you’ve tried your hand at blogger outreach with minimal success, you might think it’s just not worth the effort. With the popularity of influencer marketing, it takes more than sending a generic email to get the attention …
How To Get Real Results From Your Influencer Outreach EffortsRead More »
Note: This post was originally written in January 2014, Keri has since updated it to incorporate the best tools as of today. Despite “experts” ringing its death knell, SEO is still alive and kicking, and an important tool to have in your arsenal. Search engines should never be the primary target audience for your content, but …
Keyword Research Tools: Top Alternatives To Google’s Keyword PlannerRead More »
Do you know if your SEO efforts are really paying off? Researching keywords and optimizing your on and off-page ranking factors are only one piece of the SEO puzzle. If you’re serious about getting more search engine traffic, you need a reliable way to measure your results. Without knowing whether your work is paying off, …
8 Powerful Tools To Track Your Search Engine Rankings OnlineRead More »
Are your blog posts getting the clicks, likes, shares, and comments you want? …Or do you hear the crickets chirping after you hit “publish”? If you’re not getting the engagement you need from your audience, that doesn’t mean you’re a bad blogger. With millions of new blog posts being published every day, it just takes …
6 Quick Tips For More Magnetic & Engaging ContentRead More »
Twitter can be an amazing tool for engaging with your target audience. But if you’re short on followers, your updates won’t reach much of anyone, let alone your ideal audience. You might be tempting to take a shortcut and pay for more Twitter followers, but that’s a waste of money. You’ll find that most paid …
7 Effective Ways To Grow Your Twitter Following (The Right Way)Read More »
If a blog post is published but no one reads it, does it still count as content marketing? If your content isn’t being read, it may as well not even exist. There’s no point in investing time, effort, and resources into creating quality content if no one knows it’s there. You have goals for your …
10 Powerful Content Distribution Tools: Content Amplification Made EasyRead More »