What We Can Learn From Porsche’s Cross-Platform Online Marketing Campaign

Porsche is a company which has been able to get by on sheer reputation for decades, never minding their incredible cars. Just thinking the name ‘Porsche’ brings images of fast, luxurious, legendary cars to the minds of car enthusiasts, and casuals alike. This type of brand recognition is what marketers dream of. Porsche’s move to […]

6 Local SEO Tools To Give Your Rankings A Boost

Social media, blog and website strategy revolve around one magic word that everyone knows, everyone fears, but no one completely understands: SEO. Search engine optimization is the sweet spot for any online marketplace; top listing on any one of the major platforms can be the difference between market share and a slow painful death into […]

8 Effective SEO Site Audit Tools That Make Technical SEO Easier

Writers, educators, designers and any other creatives that develop unique content to share with the world often have a team of “fresh eyes” to review their work from an unbiased standpoint. Fresh eyes haven’t spent hours, days, months looking at the same tiny print, storyline or blueprint. Fresh eyes catch flaws in the design, spelling […]

How To Use Instagram To Boost Your Blog

With many social media platforms introducing new algorithms and policies to deter marketing and complicate direct access to target audiences for both bloggers and business owners alike, the search is on for creative ways to boost your online presence and grow your reach in new arenas. Instagram is quickly turning into a powerful marketing platform […]

7 Tools That Make Facebook Marketing Easy

As Facebook continues to drive the world’s social media standard, the question must be asked: What are the best marketing tools available for Facebook? Look no further my friends, for I, your humble researcher, have compiled a list of 7 top Facebook marketing tools to help you boost engagement. Hootsuite Hootsuite is scheduling software that […]

10 Top Bloggers Reveal Secrets Behind Their Author Bio

You know your one friend that just constantly talks about themself? Their job, their new boyfriend/girlfriend, their new house or dog. And you’re just sat there thinking: “when can we talk about me?” But that time never comes… Because even when you join the monologue with a neutral topic he/she somehow manages to bring it […]

How To Get Published On Top Blogs: Guest Blogging Advice That Works

Guest blogging is an excellent way to get exposure and to become known as an expert in your niche. Besides, it helps in driving traffic and building backlinks to your website. While guest blogging offers a lot of advantages, there are some steps you need to follow to be successful in being published on top […]

4 Surefire Strategies To Get Subscribers Opening Your Emails

Email marketing is nothing if not a challenge. From the time we launch our first blog, we are repeatedly told to make email collection a priority. In fact, top bloggers are quick to remind us that the money is in the list. So you do all the right things — from creating compelling lead magnets to integrating […]

4 Ways To Incorporate Periscope Into Your Marketing

As a business owner, you must stay exceptionally vigilant when it comes to identifying new ways to connect with your target market. Missing the boat on new avenues to communicate with your audience can be the difference between long-term success and certain death. Social media platforms have quickly developed into the most effective way to […]